The AI-powered Walmart and Amazon repricer

Smarter Repricing Software
How AI Repricing Works
Most repricers play one move: undercut the lowest competitor. Aura's AI repricing engine — Maven — plays the whole board. Maven learns which prices lose you the Buy Box, tests competitor response with timed price spikes, and tunes itself as the market shifts.
Set your minimum price, pick an AI repricing strategy, and Aura runs your pricing 24/7 across every Amazon listing. Maven can even set your maximum prices for you — learning where each listing tops out as the market tests the ceiling.

Our customers
“... serious Apple vibes, and I love the simplicity of the AI/Maven strategy ... the AI strategy is so easy and smart and I saw a difference right away as soon as I converted all of my listings to it.”
Patricia
“Absolutely love Aura! Literally a game changer for all sellers at any level. They have best customer service EVER... The software is easy to navigate and it keeps getting better…so many reasons to choose Aura!!”
Nesha Howell
“Aura has allowed me to spend time with my children and grow my business from 5k last year to currently 157k just this year... Since having Aura I have been able to expand my catalog and actually increase my roi from 20% to 40%+.”
Ashley Carber
“Prior to starting my free trial my sales were abysmal ... the software raised many of my prices without relinquishing the buy box. Within three days running Aura had increased my sales by 200% over the previous 7 days.”
John Carter
“Very clean interface, easy to use, love the Al repricing idea, and we definitely see an increase in sales AND margin, which is the main job of a repricer and you guys seem to be crushing it on the functionality front from the data that we have so far.”
Roschaad Milner
All Aura features
Workflows
Automate strategy changes, scheduling, and listing management.
Pricing activity
See a log of every repricing update, what changed, and why.
Uploads
Update your Amazon and Walmart listings in bulk.
Auto min/max
Protect your margins with automated price floors and ceilings.
Integrations
Automatically sync costs and data from your favorite tools.
Reports
Export listing and competitor data to make better decisions.
Aura support
Support that is never outsourced.
Chat
World-class customer support based in Boston, MA. Chat with our support team 5 days a week from 9 to 5 EST.