/What is Amazon's Fee for Selling? Your Complete Guide

What is Amazon's Fee for Selling? Your Complete Guide
Nov 18, 2024 20 min read

What is Amazon's Fee for Selling? Your Complete Guide

Dillon Carter
Dillon Carter
Co-Founder, COO at Aura

What is Amazons fee to sell? If you sell on Amazon its important to understand the different types of fees you will encounter. From referral fees to fulfillment costs this guide will break it all down so you can manage and minimize.

Quick Summary

  • Understanding the different Amazon seller fees (referral and fulfillment) is key to making a profit and managing costs.
  • Keep an eye on your listings, inventory and fee structure to avoid unnecessary costs and stay competitive.
  • Use tools and resources like Jungle Scout and inventory management software to help you make decisions and navigate Amazons fee structure.

Understanding Amazon Seller Fees

What are Amazon seller fees?

Amazon seller fees are charges levied by Amazon on sellers for using its platform to sell their products. These fees can vary depending on the type of product, selling plan, and fulfillment method chosen by the seller. Understanding Amazon seller fees is crucial for sellers to accurately calculate their costs, set competitive prices, and maximize their profits.

When you decide to start selling on Amazon, you’ll encounter various fees that can impact your bottom line. These include referral fees, which are a percentage of the total sales price, and fulfillment fees if you use Fulfillment by Amazon (FBA). Additionally, there are fees for storage, shipping, and even refunds. Each fee type has its own structure and rate, making it essential to understand how they apply to your specific products and selling strategy.

Importance of understanding Amazon seller fees

Understanding Amazon seller fees is essential for several reasons:

  • Accurate cost calculation: Knowing the fees helps sellers calculate their total costs, including the cost of goods, shipping, and other expenses. This ensures that you can price your products correctly and maintain healthy profit margins.
  • Competitive pricing: Understanding fees enables sellers to set competitive prices that balance profitability with customer demand. By factoring in all costs, you can avoid underpricing or overpricing your products.
  • Profit maximization: By minimizing fees, sellers can maximize their profits and stay competitive in the market. This might involve choosing the most cost-effective fulfillment method or optimizing your inventory to reduce storage fees.
  • Compliance: Familiarity with fees helps sellers comply with Amazon’s policies and avoid potential penalties. Staying informed about fee changes and updates ensures that you can adjust your strategies accordingly.

By grasping the full scope of Amazon seller fees, you can make informed decisions that enhance your business’s profitability and sustainability.

Amazon Selling Plans

Amazon offers two main selling plans: the Individual plan and the Professional plan. Each plan caters to different types of sellers based on their sales volume and business needs.

Amazon Seller Fees

Understanding Amazon's seller fees is key to making a profit and managing costs. Referral and fulfillment fees can eat into your bottom line when selling on Amazon. Additionally, sellers who rent textbooks on Amazon must account for rental book service fees, which are $5.00 per rental transaction.

The Marketplace Facilitator Tax, collected and remitted by Amazon, will affect how you report your income. The Gift Wrap Commission is a referral fee on gift wrap services provided by sellers. These are just a few of the fees Amazon sellers should be aware of.

Tools like Jungle Scout can help you navigate these costs. They help you estimate fees during product research so you can make more informed decisions. This proactive approach will help you manage your costs and optimize your selling strategy.

Let’s break down each fee type to get a better understanding of how they work and how to minimize their impact on your business. We’ll start with referral fees.

Referral Fees

Referral fees are a percentage of the total sales price paid to Amazon for each item sold. The percentage varies by category, some categories have higher rates than others. For example the referral fee for grocery items is 8% for products under $15 and 15% for products over $15.

The referral fee can be as high as 45% depending on the category. Jewelry for example has a referral fee of 20% for sales up to $250 and 5% for sales over $250. Knowing these variations is key to pricing your products competitively and profitably.

Some categories like Fine Art and Grocery & Gourmet don’t have a minimum referral fee. Referral fee percentages can also change, for example the upcoming change for apparel items under $15 where the fee will drop from 17% to 5% in January 2024. Stay on top of these changes so you can plan and adjust your pricing accordingly.

Other costs like gift wrap services can also impact the total referral fee. Understanding the structure and impact of referral fees is key to managing your costs on Amazon.

Closing Fees

Closing fees are additional fees that apply to media items sold on Amazon. This fee is a flat $1.80 per media item sold, for books, music and video games. If you sell in these categories factor this fee into your overall costs.

The closing fee used to be a percentage of the sale price but is now a flat fee. This simplifies the fee structure but still requires consideration for low margin items.

For media product sellers the closing fee is a significant cost that needs to be factored into your pricing strategy. By understanding how selling fees and closing fees affect your bottom line you can manage your margins and keep your business profitable.

Next we’ll look at Fulfillment by Amazon (FBA) fees, starting with monthly storage fees.

Fulfillment by Amazon (FBA) Fees

Fulfillment by Amazon (FBA) is a convenient way for sellers to outsource their storage, packaging and shipping needs. But this convenience comes with a range of fees related to storage and fulfillment. In addition to these fees, sellers must also consider shipping costs, which can vary based on factors such as the seller's location, delivery method, and package size. FBA fees are charged for warehousing items, handling them through Amazons system and shipping them to customers. These fees include monthly storage fees, fulfillment fees based on item dimensions and weight and long term storage fees for items stored over a year.

These are important for FBA sellers to know as they can impact profitability. These costs are broken down into sections: Monthly Storage Fees, Fulfillment Fees and Long Term Storage Fees.

Monthly Storage Fees

Monthly storage fees are a recurring fee for storing inventory in Amazons fulfillment centers, calculated by the volume of space used. These fees vary by product size and time of year, with higher fees during peak seasons.

For example, starting from April 1, 2024, the monthly storage fee for standard-size items is $0.78 per cubic foot from January to September, and it increases to $2.40 per cubic foot during the peak months of October to December. If you use 30 cubic feet of storage for standard-size items during the off-peak months, you would pay 30 cubic feet x $0.78 = $23.40 per month. However, during the peak months, the cost would rise significantly to 30 cubic feet x $2.40 = $72.00 per month.

For large bulky or extra-large items, the fees are $0.56 per cubic foot from January to September and $1.40 per cubic foot from October to December. This seasonal variation in storage fees highlights the importance of budgeting and inventory management to optimize costs.

Fulfillment Fees

Fulfillment fees under FBA are updated to reflect the new rates starting April 15, 2024. For Small Standard items, fees range from $3.06 to $3.87 per unit. Large Standard items incur fees between $3.68 and $7.46, plus an additional $0.08 for every 4 oz above the first 3 lb. Large Bulky items have fees from $9.61 to $10.65, with an extra charge of $0.38 per pound above the first pound. Extra-large items start at $26.33, with an added $0.38 per pound above the first pound.

These fees cover the picking, packing, and shipping of items, and are based on the item's dimensions and weight, with higher fees for larger or heavier items. The FBA Multitier Per Unit Fee ensures that each item's fulfillment cost is calculated accurately. Additionally, there are reduced fees for items under $10 through the Low-price FBA program.

During peak holiday seasons from October 15 to January 14, fulfillment fees increase to account for higher demand and operational costs. Understanding these variations and planning accordingly can help you manage FBA costs more effectively.

Long Term Storage Fees

Long term storage fees apply to items stored in Amazons fulfillment centers for more than 365 days. These fees are charged twice a year and can be a big hit if you have slow moving inventory. The fee is $6.90 per cubic foot or $0.15 per unit whichever is higher.

For FBA Small and Light items the long term storage fee is $0.25 per unit after 365 days. These fees are to encourage sellers to manage their inventory better and not use Amazons fulfillment centers for long term storage.

Knowing the implications of aged inventory and planning can help minimize costs and increase profitability.

Fulfillment by Merchant (FBM) Fees

Fulfillment by Merchant (FBM) allows sellers to manage their own storage, packaging and shipping. Unlike FBA FBM sellers don’t pay storage or fulfillment fees to Amazon. But they pay for these services themselves, shipping, packaging and labor.

FBM sellers also pay a monthly subscription fee, a small per order fee and a referral fee for each sale. FBM ShippingFees are for shipping goods sold by sellers who manage their own logistics, FBM Carriage Fee is for shipping and handling costs for orders fulfilled by the seller.

Managing FBM fees involves considering additional costs like rent, packing supplies and employee wages. Evaluating opportunity costs based on time spent on related activities.

Subscription Fees

Amazon has two selling plans: Individual and Professional. The Individual plan has no monthly fee but charges $0.99 per item sold, good for low volume sellers. The Professional plan is $39.99 per month and includes the Buy Box and ability to create sponsored ads. If you’re wondering how much does it cost to choose between these plans, think about your sales volume.

The choice between these plans depends on your sales volume and business needs. Professional sellers can access more features that can increase their sales opportunities, Individual sellers get the pay as you go model.

Knowing the costs and benefits of each plan helps you choose the right one for your selling strategy and goals.

High Volume Listing Fees

High volume listing fees are charged on active non-media listings that have not sold in 12 months. The fee is $0.005 per listing after the first 100,000 listings. This fee applies to listings that are eligible and have not sold for over a year.

Sellers with many inactive listings can rack up these fees quickly. The high volume listing fee helps manage the costs of cataloging and maintaining a large inventory.

Review and update listings, remove inactive items or boost sales for slow moving products to avoid these fees.

Refund Administration Fees

When a seller processes a refund, Amazon charges an applicable refund administration fee, which is either $5.00 or 20% of the referral fee, whichever is less. For example, if the referral fee for an item is $10.00, the refund administration fee would be $2.00 (20% of $10.00), as it is less than $5.00. This fee is deducted from the refund amount so the seller gets the referral fee minus the refund administration fee.

Knowing how refund administration fees are calculated helps you manage returns better. For example, strategies to minimize returns or manage customer expectations can reduce the number of returns and thus the refund administration fee associated with them.

Refund administration fees can have a big impact on overall profitability so it’s an important part of your selling strategy.

Other Amazon Seller Fees

In addition to the main fees, sellers may encounter other miscellaneous fees. These can be fees for optional services like advertising and premium account features or fees for damages during transit to or within an Amazon fulfillment center.

Other miscellaneous fees can come from specific product categories like dangerous goods or refurbished items and from unexpected factors like fuel surcharges or delivery area surcharges. These fees will affect your overall costs and profitability.

You need to manage these miscellaneous fees to keep your bottom line healthy. Review your fee statements regularly and stay informed of potential charges.

New Fees Added in 2024

In 2024, Amazon introduced several new fees that sellers should be aware of to manage their costs effectively. The Inbound Placement Service Fee, which began on March 1, 2024, applies to items sent to Amazon's fulfillment centers. For standard items, this fee averages $0.27 per unit, while large bulky items incur an average fee of $1.58 per unit. This fee reflects the cost of distributing inventory across multiple fulfillment centers to optimize delivery times.

Additionally, starting in April 2024, the Low-Inventory-Level Fee was implemented. This fee is designed to encourage sellers to maintain adequate stock levels and avoid stockouts. For Small Standard items weighing up to 16 oz, the fee ranges from $0.89 to $0.32 per unit. Large Standard items weighing up to 3 lb have a fee ranging from $0.97 to $0.36, while those weighing between 3 lb and 20 lb are charged between $1.11 and $0.47. These fees emphasize the importance of effective inventory management to minimize costs and ensure product availability.

Cost to Sell on Amazon

The cost to sell on Amazon is many fees that add up fast. Sellers get paid every 2 weeks with deductions for closing fees and other charges. Referral fees are 6% to 45% depending on the product category and are taken off the revenue of the sale.

High volume listing fees and monthly storage fees are other costs to consider. Knowing the total cost to sell on Amazon is key to competitive pricing and profitability.

Calculating these costs accurately and factoring them into your pricing helps you manage your finances and your business.

How to Manage Amazon Seller Fees

Managing Amazon seller fees is critical to profitability. Monitor your listings actively to avoid fees. This means review your inventory and sales, remove inactive listings and adjust prices to boost sales.

Minimizing long term storage fees is another strategy. Tracking stock and discounting or promoting slow moving items can help reduce these costs. Using inventory management tools and software can give you insights and automate this process.

Use Amazon’s fee reductions like the Low-price FBA program to manage costs. Knowing the fee structure and how it applies to your products will help you make informed decisions on pricing and inventory management.

Review your Amazon fee statements regularly and stay informed of fee structure changes to anticipate and plan for expenses. Being proactive and informed will help you manage costs better and keep your bottom line healthy.

Conclusion

Selling on Amazon has many fees and understanding them is key to any seller to be profitable. From referral fees and closing fees to the more complex FBA fees, each fee type will impact your bottom line. By being aware of these costs and planning for them, you can manage your expenses better and your business better.

Managing fees means being informed of fee structure changes, monitoring your listings actively and using tools for inventory management. By doing this you can avoid fees and improve your overall profitability.

In summary, while the fees to sell on Amazon can be overwhelming, managing these fees is doable. With the right information and tools you can navigate these costs and build a successful Amazon business.

FAQ

What are Amazon’s referral fees?

Amazon’s referral fees are a percentage of the total sales price paid by sellers for each item sold, varying by product category. It's essential to check the specific fees for your product category to understand the costs involved.

How are FBA monthly storage fees calculated?

FBA monthly storage fees are calculated based on the volume of space your products occupy in Amazon’s fulfillment centers. As of April 1, 2024, the fees for standard-size items are $0.78 per cubic foot from January to September and $2.40 per cubic foot from October to December. For large bulky or extra-large items, the fees are $0.56 per cubic foot from January to September and $1.40 per cubic foot from October to December.

What is the refund administration fee?

The refund administration fee is $5.00 or 20% of the referral fee, whichever is lower, and is charged when you process a refund.

What are the benefits of the Professional Selling Plan on Amazon?

The Professional Selling Plan on Amazon offers numerous benefits, including eligibility for the Buy Box and access to sponsored ads, which can significantly boost your sales. By subscribing to this monthly plan, you're positioning your business for greater visibility and increased revenue.

How to manage long term storage fees?

Managing long-term storage fees involves regularly reviewing your inventory, promoting slow-moving items, and utilizing inventory management tools to optimize stock levels. These strategies will help you reduce costs and enhance efficiency.

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