/Retail Arbitrage: The Ultimate Guide to Making Money on Amazon

Retail Arbitrage: The Ultimate Guide to Making Money on Amazon
Mar 29, 2024 31 min read

Retail Arbitrage: The Ultimate Guide to Making Money on Amazon

Dillon Carter
Dillon Carter
Co-Founder, COO at Aura

This guide will show you the ropes of the Amazon retail arbitrage business, a simple way to make money where you buy products at low prices from retail stores and sell them on Amazon. You’ll learn how to get started, what to look for and how to increase your earnings with this reselling method.

This article will serve as a step by step guide to retail arbitrage on Amazon, helping you follow each stage of the process with ease.

Quick Facts

  • Retail arbitrage lets you buy discounted products from retail stores and sell them on Amazon for a profit, and it requires minimal upfront investment, making it a low cost business model.
  • Product sourcing and market research are key to success in retail and online arbitrage, tools like scanning apps and data analysis will make it more efficient and profitable.
  • Retail arbitrage has its challenges like competition and sourcing difficulties but with dedication and smart practices you can make big profits and a successful business.

What is Retail Arbitrage?

Retail arbitrage is the process of buying products at a discounted price from a retail store and selling them for a profit through an Amazon retail arbitrage or other business models. It’s based on the simple economic principle: buy low, sell high by taking advantage of price discrepancies between retail stores and online marketplaces. For example, you buy a toy on sale at Walmart for $5 and sell it on Amazon for $20, making the difference.

To do this business you need to scout local brick and mortar or online retailers to find heavily discounted merchandise, especially during clearance sales or clearance sale events at retail stores. Retail arbitrage sellers then list those finds on Amazon with inflated prices — making the price difference in between their low buying price and the high selling pricetheir profit. It’s an easy way to make money especially for those who enjoy shopping and finding deals. Unlike private label sellers, who create their own branded products, retail arbitrage offers a more accessible entry point, and many private label sellers actually began by starting retail arbitrage.

To be viable in this field you need to target not just any item on sale but ones that are quick to sell with big margins. Experienced practitioners quickly learn to spot items that will sell for big resale value — electronics, toys, beauty products etc. and source those inventory affordably while still hot with consumers.

Starting retail arbitrage is accessible for beginners because you can find discounted products in clearance sales at retail stores, making it possible to begin with minimal upfront investment.

How does Retail Arbitrage Work?

The process of retail and online arbitrage starts with sourcing products, often in physical stores such as big box retailers, discount stores, or clearance outlets, and sometimes on retailer websites. The first step is to do product research to make sure you’re selecting items that have high resale value from other sellers. Apps like SellerRunning, Tactical Arbitrage, and Jungle Scout’s Extension can help you manage products across different marketplaces by analyzing product profitability, sales history, and market trends.

Once you’ve found a product, use a scanning app to compare prices and check the profit. Use the Amazon Seller App to check the current sales rank and current selling price to determine profitability and make informed sourcing decisions. This step includes comparing the product’s retail price to its current Amazon selling price, factoring in Amazon’s fees and shipping costs. You can also estimate how many units you could potentially sell based on sales data. If the numbers work, you buy the product and list it on Amazon and try to resell it for higher price.

After you’ve listed your products, sales management is key to profitability. This includes monitoring your listings, adjusting prices based on competition, maintaining a healthy profit margin, and setting a competitive price when listing products, as well as managing inventory. The whole process relies on being able to find discounted products, analyze their profit and manage sales efficiently.

Is Retail Arbitrage Legal?

Retail arbitrage is legal under the first-sale doctrine which allows individuals to resell products they have legally purchased. This applies in the US and UK and other countries. The key is to make sure the products are bought legitimately and not counterfeit or stolen. Keeping records of your purchases will help you to prove the authenticity and legality of the items you resell on amazon itself.

Knowing Amazon’s selling policies is key to not having issues with your seller account. Violating Amazon's policies or selling restricted products without proper authorization can result in account suspension, which can severely impact your business. Respecting brand policies and sales tax laws is compliance and ethical. Being an authorized reseller and sourcing products from authorized distributors helps ensure you comply with Amazon's requirements, maintain product authenticity, and avoid legal issues.

Smart product selection and due diligence on suppliers will help you operate within the law and build a business model.

Benefits of Retail Arbitrage

The low start up cost to start a retail arbitrage business is one of its biggest advantages. The initial investment required is low, making it an attractive business venture for aspiring entrepreneurs. You can start for as low as $100 which is very accessible to anyone who wants to try it out. Typically start up cost is below $500 which is much lower than private label product labeling or wholesale which is a much higher financial barrier to entry and allows new entrepreneurs to test the e-commerce waters with minimal risk.

Retail arbitrage is also very flexible, you have control over your schedule. This model works whether you want to make extra income alongside your main job or dedicate full time to it. You can integrate product sourcing into your regular shopping trips or allocate entire weekends to deal hunting. Choosing products based on market trends and personal preferences makes this model even more flexible. When considering if amazon retail arbitrage is worth it, sellers should weigh the potential profitability, time commitment, and the resources they are willing to invest, as these factors can vary for each individual.

There’s big money in retail arbitrage which is why many sellers are looking for profitable opportunities. Those who are good at this space make 15% - 30% profit margins which translates to hundreds to thousands of dollars a month. By buying undervalued products and reselling them at higher prices, sellers make big profit margins and quick returns on investment which is very attractive if you can find products consistently. To build a sustainable business model, it’s important to balance costs, Amazon fees, and profits to ensure long-term success and business growth.

Challenges of Retail Arbitrage

However, running a retail arbitrage business is not without its challenges. The main challenge is the competitive market. With many participants in retail arbitrage app vying for opportunities, finding profitable products to sell gets harder. This competition can lead to price wars which can result in reduced profit margins. Constantly competing for the buy box with many other sellers intensifies these battles.

Another challenge retailers face is inconsistency in product sourcing. A product is profitable one week does not mean it will be profitable the next. This unpredictability means irregular stock acquisition. Over saturation in certain categories, such as personal care, can also mean there’s no more products to resell. How much inventory a seller is willing to purchase often depends on their personal risk tolerance and their own personal risk tolerance, as each individual must assess their comfort with potential losses. Newbies to retail arbitrage may face a steep learning curve and will need to dedicate a lot of time initially to learn and manage effectively.

Despite the challenges sellers face in getting started, once you master this business you will need less time and effort to maintain it over time. Ideally successful entrepreneurs are those who are determined and always on the lookout for new products. By committing themselves fully and refining their business models and their product sourcing strategies, persevering sellers can overcome the challenges and build a thriving business based on the principles of retail arbitrage.

Setting up Your Amazon Seller Account

To start your retail arbitrage business you need to set up an Amazon seller account. You have two options: an Individual account which costs $0.99 per item sold and a Professional account which is $39.99 per month. To sign up for either you need to provide valid ID, have a credit card and submit tax information. During the verification process you will have a video call with someone from the Amazon team. This usually takes about a week to complete once approved.

Once you have your seller account active on the platform you can now start sourcing products to sell. Use product scanning apps. They are your tools to help you quickly determine the potential profit of products while you’re out hunting for them.

With everything set up on your Amazon seller profile and all the apps installed as your guides—the road ahead is clear—now you’re ready to dive into retail arbitrage trading full speed. Once your account and tools are ready, you can start selling on Amazon right away.

Choosing a Fulfillment Method

Choosing the right fulfillment method is crucial for a successful retail arbitrage business on Amazon. There are two main options: Fulfillment by Merchant (FBM) and Fulfillment by Amazon (FBA). With FBA, Amazon's fulfillment centers handle storage, packing, and shipping for sellers, streamlining logistics and allowing you to focus on sourcing and marketing. FBA also involves fulfillment fees, which are important to consider when calculating your profit margins. Additionally, using FBA enables you to offer prime eligible products, increasing your visibility and sales potential on Amazon.

Amazon Seller App for Retail Arbitrage

The Amazon Seller App is a must have for retail arbitrage sellers, it’s a one stop solution to scan products, evaluate profit and manage listings directly from your smartphone. To access these features you need to sign up for an Amazon seller account for free. Once you have the app downloaded and set up on your device you can start scanning items in local retail stores or by using the camera function in the app to capture product packaging or barcodes.

When you scan an item with the app you get instant data about the listings including sales rank and estimated profit. The app also allows you to check the lowest FBA price, current buy box price, and buy box price, so you can make informed decisions and optimize your pricing strategy. This information is crucial in deciding what products to buy for resale. Sometimes when you scan a barcode, multiple entries will show up. You need to identify and pick the correct listing related to that product. This tool can examine profit possibilities and historical pricing to help arbitrage sellers not to buy products that won’t give good returns.

For those selling on Amazon’s platform, managing product listings through the Seller App makes it so much easier—so you can list products while you’re mobile—just scan the barcodes and list them in the system. It’s especially useful for those who manage their seller accounts remotely since it integrates seamlessly with market activities without being tied to a desktop computer.

Downloading a Scanner App

A scanner app is an essential tool for retail arbitrage sellers. It helps you quickly scan product barcodes and retrieve information on sales rank, competition, and potential profit. This real-time data is crucial for making informed purchasing decisions while sourcing products.

Best Practices for Retail Arbitrage

Sourcing and purchasing products is the most important part of retail arbitrage. Successful retail arbitrage requires product research and sourcing strategies. A good tip is to ask store employees about clearance items, they often know about upcoming sales and discounts. Retail arbitrage helps you develop market research and consumer trend skills which is important in finding profitable products.

Tactical Arbitrage is beneficial for both new and experienced sellers, it has cloud based scaling tools. This software can help you save time by automating part of the sourcing process and give you insights on profitable products. If you find that some products are selling well, sourcing more inventory can help you scale your business and increase profits.

Another good practice is to make a ‘buy or leave’ decision based on your set criteria so you won’t second guess yourself. This will help streamline the decision making process and you’ll only buy products that will contribute to your business success. By following these best practices you can increase your chances of success and build a successful retail arbitrage business.

Sourcing Products for Retail Arbitrage

At the core of retail and online arbitrage is finding products to resell. Looking for reduced price products, especially clearance items will give you good results when sourcing inventory. Tracking discounts at different local stores, branches of well known chain stores and local shops will give you big savings. For retail arbitrage sellers, stores like Walmart, Target, Costco and specialized and discount stores like TJ Maxx, Ross and Marshalls are the go to places.

Scanning devices and dedicated apps are key in determining profit potential during product acquisition. Tools like Brickseek help in verifying deals in brick-and-mortar stores while Tactical Arbitrage and Jungle Scout’s Extension assist sellers in analyzing product profitability, sales history, and market trends. You can use these tools to search for a particular brand, which helps target profitable and in-demand inventory while avoiding counterfeit issues. There are opportunities to find products no longer stocked by merchants—from general retail to grocery stores—which can be found using an app specific to the retail arbitrage seller only. You can also sell discontinued products by sourcing them from retail and secondary markets, taking advantage of the demand for items no longer available through official channels.

You can also find online arbitrages through e-commerce sites of these same retailers. Sourcing from various e commerce platforms allows you to diversify your inventory and comply with different platform-specific policies. To get good returns on investment, focus on finding products listed half or lower in local store than their Amazon price. Store email newsletters about upcoming sales or existing markdowns has been helpful in procurement.

With the right tools and strategy, buying products to resell becomes a process not only systematic but also effective.

Ideal Product Categories for Reselling on Amazon

When it comes to retail arbitrage on Amazon, some product categories are more profitable than others. Personal care is a popular and high-demand category for retail arbitrage, often offering excellent opportunities for finding profitable items. Focusing on the right categories can significantly enhance your chances of success.

Product Data Analysis

In retail arbitrage, data analysis is key in determining product profitability by using metrics like sales rank and calculating potential profit. You need to dig into customer reviews for product performance and customer satisfaction which affects sales. Analyzing positive reviews can help you assess product credibility and sales potential, as products with consistently positive feedback are more likely to perform well. Looking at past sales trends will help you identify steady selling patterns that will help you project future demand and manage inventory better.

Tools like Keepa and Jungle Scout makes product data analysis in the online marketplace and arbitrage more efficient. Keepa gives you information about Buy Box prices, sales rank changes and historical price changes — all the information you need to make informed decisions. Jungle Scout’s Extension gives you market insights to help you with your sourcing strategy. You can use your competitiveness by monitoring through dynamic pricing tools that adjusts rates based on market changes.

To get profit potential accurate, you can calculate estimated Return On Investment (ROI) by dividing net gain by total cost—showing it as a percentage makes it more clear. An item’s sell through rate that gives you more than your cost means there’s an arbitrage opportunity there. So proving viability in terms of turnover from that product Bolstered after checking multiple platforms where you can get higher resale value.

Understanding the First Sale Doctrine

The first sale doctrine is the legal backbone of the retail arbitrage business. This principle allows you, as a retail arbitrage seller, to buy products at a lower price from retail stores and resell them on Amazon or other platforms without infringing on the intellectual property rights of the original manufacturer or brand owner. In simple terms, once you’ve lawfully purchased a genuine product, you have the right to resell it.

This doctrine is what makes retail arbitrage legal and possible. However, it’s important to remember that the first sale doctrine only applies to authentic, non-counterfeit products. As a retail arbitrage seller, you must always ensure that the products you purchase from retail stores are genuine and not restricted or prohibited by Amazon’s policies. Keeping receipts and records of your purchases is a smart way to prove the legitimacy of your inventory if Amazon ever requests documentation.

Understanding and following the first sale doctrine helps you operate your retail arbitrage business confidently and within the law, so you can focus on finding great deals and growing your profits.

Online Arbitrage: Expanding Beyond Brick-and-Mortar

While traditional retail arbitrage focuses on sourcing products from physical retail stores, online arbitrage opens up a whole new world of opportunities for retail arbitrage sellers. With this business model, you purchase products at a lower price from online retailers and resell them on Amazon at a higher price, just like you would with items found in-store.

Online arbitrage allows you to access a wider range of products and suppliers, often without leaving your home. This can lead to higher potential profit margins, as you’re not limited by the inventory available at your local stores. By keeping an eye on online market trends and using price tracking tools, arbitrage sellers can spot price differences and capitalize on deals that may not be available in physical retail stores.

However, online arbitrage also comes with its own set of challenges. You’ll need to be savvy about online competition, understand how to analyze market demand, and be quick to act when you find a profitable deal. By combining both retail and online arbitrage, sellers can diversify their sourcing strategies, increase their inventory, and build a more resilient retail arbitrage business.

Listing on Amazon

To create a new listing on Amazon, you need to go to Seller Central and input the product details, make sure to include relevant keywords in the title to increase visibility. If your item is not already on Amazon, you need to create a new listing by finding the product’s ASIN in an existing listing and then add it to your catalog through Seller Central.

You need to include high definition images in your listings as it can increase appeal and sways buyer’s decision. Using keyword research tools helps you find the critical keywords to include in your titles and product descriptions which will boost your search ranking. Getting insights from competitors’ listings about their keywords and product performance will help you refine your listing strategy.

When listing on Amazon, sellers have two main fulfillment options: Fulfilled by Merchant (FBM) or Fulfillment by Amazon (FBA). With FBM, all shipping and customer service is managed by the seller. With FBA, all these tasks including storage management is managed on behalf of the seller. Using the Amazon Seller App allows you to upload products directly via barcode scan—this feature is very useful for active sellers who wants convenience while mobile.

Inventory and Shipping

For a retail arbitrage business, inventory management is key to its profitability. Having too much or too little stock can be costly. By optimizing your inventory, you prevent unnecessary storage fees from overstocking and potential revenue loss from understocking. Regularly checking for inventory mismatch will help you maintain correct stock count.

Deciding to use Fulfilled by Merchant (FBM) or Fulfilled by Amazon (FBA) will affect shipping duration, customer experience and overall sales performance of your business. Using FBA allows sellers to pass on the order fulfillment responsibility which can cut down both shipping cost and time. Using FBM gives you direct control of the delivery process. Weigh your options based on what’s best for your business and capacity.

Automated restocking solutions helps to avoid depleting inventory while improving efficiency in this area.

When shipping to an Amazon FBA center, make sure to put all relevant labels on the outside of the box – including double labeling if required by protocol – and use ‘small parcel’ as the shipping mode upon confirmation through Amazon platform. Vigilance in logistics area will not only make it smooth inside but also outside.

Creating Your FBA Shipment

Once you’ve finished purchasing products and listed them for sale, the next step for retail arbitrage sellers is to create an FBA (Fulfillment by Amazon) shipment. This process is essential for anyone doing retail arbitrage on Amazon, as it allows Amazon to handle storage, packing, and shipping to customers.

Start by selecting the products you want to send to Amazon’s fulfillment centers in your Amazon Seller App or Seller Central dashboard, or when seeking wholesale approval. Print the required FBA labels for each item, making sure they’re attached correctly so Amazon can identify your inventory. Carefully package your products to prevent damage during transit, and follow Amazon’s packaging guidelines to avoid delays.

When you’re ready, schedule your shipment and choose from Amazon’s partnered carriers to take advantage of discounted shipping rates. The Amazon Seller App makes it easy to track your shipments and monitor your inventory as it moves through the fulfillment process. By mastering the FBA shipment process, arbitrage sellers can streamline their operations and focus on sourcing more profitable products.

Pricing Strategy for Competitive Edge

Competitive pricing is key to maximize profit when flipping on Amazon. You need to check both rival sellers’ prices and Amazon’s fees to make smart buying decisions. Using dynamic pricing tools can help as they will continuously recalibrate your prices so you’re in sync with the market. These tools have rule-based adjustments that responds to the ever changing market dynamics so you can outsmart other competitors.

Understanding Return on Investment (ROI) is crucial in retail arbitrage as it measures the profit from product investment. Keeping an eye on the competition’s price points will ensure your own prices are in line with the market. Including seasonality in your pricing will allow you to tap into and benefit from different demand levels. Repricing may be needed if sales performance doesn’t meet expectation to boost transaction rate.

Pricing items just above the Buy Box is a calculated move when posting listings. This will make your deals look attractive without sacrificing too much of your profit margin. Keeping up with industry trend and smart pricing will not only give you immediate revenue but also long term sustainability in retail arbitrage.

The Role of Other Sellers on Amazon

Other sellers on Amazon are a major factor in the success of any retail arbitrage business. As a retail arbitrage seller, you’re often competing with many other sellers for the same products, which can impact your pricing, sales ranks, and overall profit margins.

To stay ahead, it’s important to regularly monitor what other sellers are doing. Check their prices, read their customer reviews, and keep an eye on their sales ranks. Tools like Jungle Scout’s Extension can help you analyze your competitors’ strategies and spot opportunities to improve your own listings or adjust your pricing. Learning from other sellers—both their successes and their mistakes—can help you refine your business model and develop a more sustainable approach.

By understanding the competitive landscape and adapting your strategies, you can maintain healthy profit margins and build a retail arbitrage business that stands out in a crowded marketplace.

Monitoring Your Sales and Repeating Success

The key to building a profitable and sustainable retail arbitrage business is to consistently monitor your sales and repeat what works. Retail arbitrage sellers should use the Amazon Seller App and other analytics tools to track sales performance, profit margins, and customer feedback in real time.

By analyzing your sales data and keeping up with market trends, you can identify which products are your top performers and which strategies yield the best results. Use this information to adjust your pricing, restock popular items, and refine your sourcing methods. Don’t forget to pay attention to customer reviews and feedback, as these can provide valuable insights into what buyers want and how you can improve your listings.

Repeating your successes and learning from your data-driven insights will help you scale your retail arbitrage business, maximize your profits, and stay competitive in the ever-changing Amazon marketplace.

Conclusion

Starting a retail arbitrage business allows you to tap online marketplaces with minimal investment. This involves buying discounted items and reselling them on platforms like Amazon, monetizing your shopping skills. We’ve covered the basics of retail arbitrage, its operations, legal aspects, pros and cons. With dedication and right mix of strategy, resource and hard work, you can build a successful business in this space.

Remember to always learn and be adaptable. Keep up with market changes and fine tune your product acquisition and pricing strategy. Good customer service is also key to long term success in this business. Be persistent and smart when you find value buys and you can turn your retail arbitrage into a passive income – good luck deal hunting!

FAQ

Is retail arbitrage legal?

Yes, retail arbitrage on amazon is legal! As long as the products you’re reselling are acquired legally, you have nothing to worry about.

How much money do I need to start a retail arbitrage business?

You can start your retail arbitrage business with as low as $100. Make sure initial expenses are below $500.

This is a great opportunity to start without breaking the bank!

What tools do I need for retail arbitrage?

To succeed in retail arbitrage, it’s good to have a product scanning app like Amazon Seller App. This should be used with inventory management software and dynamic pricing tools.

Using these will make your workflow more efficient and increase your profit!

How do I find products for retail arbitrage?

Find profitable products for retail arbitrage by looking at discounts and clearance items at different stores and use tools like Brickseek and tactical retail arbitrage apps to find deals.

You can make money big time!

FBA or FBM?

It’s up to you. If you want to save time and simplify shipping, FBA is the way to go. If you want control over fulfillment, FBM is the way.

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